Dash
Arcade Studio for Singtel Dash
We follow three amazing characters throughout a day in their fascinating world. Through their daily activities, both work and recreation, we learn about the features of the new Dash application, a digital wallet. We made three fun commercials that present the application as a solution.
We worked alongside director Gabriel H Fermanelli and Ronda studio in Argentina, developing character designs and the look and style of the main protagonists.
year
2021
client
Singtel Dash
team
Director: Gabriel Fermanelli
Agency: PPURPOSE
Production Company: Final Frontier
Executive Producers: Chris Colman, Gustavo Karam, Ryan Shanholtzer, Julieta Zajaczkowski
Project Manager: Julián Dorado
Production Assistant: Bella Jiang
Character Design: Arcade, Juana de Marco, Gabriel Fermanelli
Art Direction: Juana de Marco
Art Team: Ulises Días López, Leandro Chaman, Sol Azpiroz
Animation: Estudio Ronda
Animation Direction: Fernán Graziano
Animation: Maximiliano Ponz, Fernán Graziano, Rubén Stremiz, Matias Fernandez
3D Modelling: Miguel Cesti, Santiago Graziano, Rubén Stremiz, Eugenio Pignataro, Juan Miyagi
Rigging: Martín Ollo
Shading Lighting & Rendering: Miguel Cesti
Compositing/Postproduction: Miguel Cesti, Santiago Graziano
Choreographer: Debora Nishimoto
Music Production Company: Cachorro Loco
Music Composer: Facundo Capece
Sound Design: Lola Richter
Voice-Over: Fuse Adventures in Audio, Singapore
more work by Arcade Studio
Arcade Studio for Perskindol
PerskindolArcade Studio for Apple
You & the FrogArcade Studio for Apple Korea
Apple – Must Have Game SeriesArcade Studio
PaydayArcade Studio for Vet App
Vet AppArcade Studio for Aena
AenaArcade Studio
Diary BrandArcade Studio for Peekaboo Kids
Peekaboo Kids ChannelArcade Studio for Task Rabbit
Task and you shall receiveArcade Studio for Imagine
ImagineArcade Studio for Like Soda
Like SodaArcade Studio for Cultura
CulturaArcade Studio for WWF Switzerland
WWF - Climate protection campaignArcade Studio
ARCADE X LONDONArcade Studio for Kagome
KagomeArcade Studio + Peter Tarka for LinkedIn
Top Voices 2018Arcade Studio for Nickelodeon
Kids Pick The PresidentArcade Studio for Roblox
RobloxArcade Studio for Apple
Apple App Store KoreaArcade Studio for MYOB
MYOBArcade Studio
Arcade Studio - Showreel 2022Arcade Studio for Tums
TumsArcade Studio for Apple Japan
Apple Store Japan - Zero WasteArcade Studio for Samsung
Samsung WeekArcade Studio for EyeBuy Direct
It's How You Frame Itmore work listed under Characters
Arcade Studio for Kagome
KagomeThomas Burden for Norwegian Airlines Magazine
Norwegian Airlines MagazineBig Studios for Mentos
Refresh yourselfJuice for Gojek – GoPay
GoPay – 2120Thomas Burden for Washington Post
Top Workplaces 2015Big Studios for Sonae Malls
A Christmas CarrolPlatinum
Some people should never be bornArcade Studio
Diary BrandAkama for Farlight 84
Farlight 84 TrailerBig Studios for Prevent Senior
Prevent SeniorPanic for Snapio
Snapio AppArcade Studio for Cultura
CulturaBig Studios for Honda
Magic SeatBluBlu for Ahlstrom Munksjö
Fiber & Sustainable SolutionsKijek / Adamski for WWF Poland
EcopatriotsThomas Burden
Children's Picture BookPigeon for Madrinas
Madrinas CoffeePanic for McDonald's
McDonald's #FritespotatoesPanic for Uproad
Toll Payment Made EasyNikopicto for McDonald's
Happy MealNikopicto
FATSLIDEBluBlu
Aviation ServicesThomas Burden
Metarama FestivalArcade Studio for Task Rabbit
Task and you shall receiveAtelier Martini
Retail MadnessAkama for Toy's R Us
Toy's R Us - Geoffrey The Part Time ReindeerForeal
ERMSY X FOREALAkama for Poulehouse
PoulehouseIllusion for Mercedes-Benz
Long NeckNikopicto
Hug The KillerTelevisor for Pracuj.pl
Pracuj.plPigeon
Pigeon Showreel 2022Arcade Studio
Arcade Studio - Showreel 2022Arcade Studio for Roblox
RobloxAdrian & Gidi for Vogue IT
BarbiesNikopicto for Hong Kong Deposit Protection Board
Hong Kong DPSArcade Studio
ARCADE X LONDONPanic for Virtue By Vice
Indeed - Smart and SmallJan Kriwol + Illusion for Kieser
KieserIllusion for Reporters Without Borders
Conquering Oppression PeaksForeal
Enjoy SummerArcade Studio for Perskindol
PerskindolPlenty for Disney XD
Baby MechBluBlu for Durex
Durex | Find Your WayNikopicto for Motorola
MotorolaJuice for Samsung
Samsung – Xcover ProBluBlu for Sensei
The Future of RetailBluBlu for Tabu Equity Investments Inc.
Tabu Equity InvestmentsArcade Studio for Samsung
Samsung WeekPanic for Mintos
Mintos - Build Your Financial FutureSattu for Siko
SikoArcade Studio for Nickelodeon
Kids Pick The PresidentBluBlu for Durex UK
Durex | The Real Sex GuideForeal
Foreal Showreel 2022Nikopicto for SNCF
OUIGOBig Studios
When You Wish Upon a StarBig Studios for CONIACC
Golden SeptemberAkama for Orange
Orange - Mission NoëlArcade Studio for Apple Korea
Apple – Must Have Game SeriesBluBlu for 7ojozat
7ojozatAtelier Martini
Imaginary SculpturesThomas Burden
SkateboyNikopicto
Going ApeBig Studios for IGA
IGAForeal
The FrizzeesNikopicto for Duracell
DuracellArcade Studio for Like Soda
Like SodaThomas Burden
Vodafone PitchBluBlu for The New York Times, Singapore Airlines
The New York Times + Singapore AirlinesBig Studios for Edwards Lifesciences
RebornI Saw John First for Fiskemannens
Fiskemannens QuickFiskSattu for Abus
AbusBluBlu for Universal Music Group
Jay & the AmericansBig Studios
UmbigosForeal for Abele-Optik
Weak Vision FreaksAkama for Renault
Renualt - The PostmanArcade Studio
PaydayThomas Burden
RoboArcade Studio for EyeBuy Direct
It's How You Frame ItForeal for OFFF Tel-Aviv
OFFF Tel-AvivPanic
Panic - ShowreelBig Studios for Air Jet
Air JetBig Studios for Knorr Brazil
Instant SolutionSattu for Calypso
CalypsoNikopicto for Schmackos
Dogs Go WackoBluBlu for Macmillan Publishers
Journey to the centre of the EarthArcade Studio for Apple
You & the FrogArcade Studio for Apple Japan
Apple Store Japan - Zero WastePanic for Tums
TUMS Super Bowl CampaignThomas Burden
Publicis Lyon PitchBig Studios for Amaro
MaraArcade Studio for WWF Switzerland
WWF - Climate protection campaignNikopicto for McDonald's
McFlurryPanic for airBaltic
Travel AddictsArcade Studio for Tums
TumsArcade Studio for Apple
Apple App Store KoreaKijek / Adamski for Facebook
Facebook CybersecurityArcade Studio for Imagine
ImagineThomas Burden
Adweek CoverForeal for LG
LG Summer CampaignBluBlu
Manifesto ReelArcade Studio for Vet App
Vet AppNikopicto
Hug - I'm Bad!Panic for Cyramza x Area 23
CyramzaNikopicto for M&M's
M&M'sForeal for Chupa Chups
Chupa Chups - Tok-Yo!Pigeon for Articy
Articy DraftArcade Studio for Aena
AenaPanic
Harvest DirectNikopicto for ZVV
ZVV Ticket-AppArcade Studio for Peekaboo Kids
Peekaboo Kids ChannelForeal for Adobe
Adobe Creativity For AllForeal for California Avocados
CA AvocadosPlenty for Hyundai
HyundaiNikopicto for Optical 88
Wear Your Beautiful LifeIllusion for Huawei Mobile CEE & Nordic
Huawei P10Akama for L'Occitane
L'OccitaneJVG for Lego
Lego JVG: Limited edition