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Pigeon for Merce

Merce is an innovative way of thinking about holistic shopping experiences. That is why 100% abstract motion design was created, full of symbolic scenes. The harmonization of movement with music was crucial – we didn’t want to create a typical advertisement, nor an explainer for that matter. We wanted to depict the vision of the company instead. That way, the viewer can immerse himself in the animation through the images and enjoy it.






Art direction: Sławek Wydra
Script: Sławek Wydra, Maria Pawlikowska
Concept, storyboard, animatic, design: Sławek Wydra
2D & 3D animation: Sławek Wydra
Sound design: Studio Praga
Production management: Dawid Gaweł

more work by Pigeon

Pigeon for Sonnar

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Pigeon for U.S. Embassy Warsaw

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Pigeon for MSiT


Pigeon for Fortum

Fortum - Circular Economy

Pigeon for Include a Charity

Include a Charity

Pigeon for Articy

Articy Draft

Pigeon for The Benevolent Society

EveryAGE Counts

Pigeon for Ithra

Ithra - Book of Codes

Pigeon for Madrinas

Madrinas Coffee
more work listed under Social Campaign

Televisor for KCBRD

Rower Robsona

Televisor for Repak


Salamagica for Beneva

Homeless At Home

Illusion for Robin Wood

Disappearing Animals

BluBlu for

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Pigeon for The Benevolent Society

EveryAGE Counts

Big Studios for CONIACC

Golden September

Illusion for Autism Forum Switzerland

Social Contact

Dragan + Melt for MyClimate


Pigeon for Include a Charity

Include a Charity

Illusion for PETA

The Killer Cows

Kijek / Adamski for VCCP London

Give Nothing to Psoriasis

Kijek / Adamski + I Saw John First for VOW

VOW "To End Child Marriage"

Kijek / Adamski for WWF Poland


Illusion for Reporters Without Borders

Conquering Oppression Peaks

Platinum for Ocean Care

Ocean Care

Platinum for Sea Shepherd

Plastic Fish