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MTV Awards 2016

Ditroit for MTV Italia

MTV Italy approached us to develop a visual concept that could adapt to a full on/off air campaign as well as translate into digital content for the MTV Awards which took place in June 2016 in Florence.

The perpetual motion machines are depicted here through a selection of abstract bodies of different shapes, incessantly in action.




MTV Italia


Direction: Ditroit
Art Direction: Salvatore Giunta
Design: Salvatore Giunta, Cristian Acquaro
Lighting, Shading & Animation: Cristian Acquaro
Simulation: Giovanni Mauro, Mauro Moretti
Music & Sound Design: Smider
Creative Direction: Maria Cristina Cipriani
Art Direction: Luca Dusio

more work by Ditroit

Ditroit for AXN UK

AXN - Channel Idents

Ditroit for Hublot


Ditroit for Giorgio Armani S.p.A

Emporio Armani | Watches & Jewelry Collection

Ditroit for Malaki

Malaki - Shisha & Dokha

Ditroit for Nike

Nike Riccardo Tisci

Ditroit for Digital Design Days

Digital Design Days Festival

Ditroit for Hydraink


Ditroit for SFSO

SFSO — H3 Table Lamp

Ditroit for Kit Kat

Kit Kat THiNS

Ditroit for Malaki

Malaki - Molasses

Ditroit for Fendi

Fendi Hypnoshine Eyewear

Ditroit for Diesel

Diesel - Say no to uncool wool

Ditroit for Procter & Gamble

Pantene - Nutrient Blends
more work listed under Abstract

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Windows 11

Ditroit for Digital Design Days

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Flat Bold Easy

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Imaginary Sculptures

Atelier Martini for Pluralsight


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Pattern Play

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Santi Zoraidez for Rics Modus

Modus. Concrete Batteries.

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Abstract Origami

Thomas Burden for Acer

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Noelia Lozano for Ernst & Young

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Televisor + Simon Pavlik for Huawei


Six N. Five for Nike

Air Max 720

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Hugo In Garden

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JVG for Nature Magazine

Quantum Supremacy

Melt for Santander

Santander Orchestra

JVG for Nike Asia

Remix My Airs

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Cut Outs

Six N. Five

La Forma

Natalia Mleczak


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Space Friendly

Augustynka for Pap Magazine

The Switch

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Retail Madness