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MTV Awards 2016

Ditroit for MTV Italia

MTV Italy approached us to develop a visual concept that could adapt to a full on/off air campaign as well as translate into digital content for the MTV Awards which took place in June 2016 in Florence.

The perpetual motion machines are depicted here through a selection of abstract bodies of different shapes, incessantly in action.




MTV Italia


Direction: Ditroit
Art Direction: Salvatore Giunta
Design: Salvatore Giunta, Cristian Acquaro
Lighting, Shading & Animation: Cristian Acquaro
Simulation: Giovanni Mauro, Mauro Moretti
Music & Sound Design: Smider
Creative Direction: Maria Cristina Cipriani
Art Direction: Luca Dusio

more work by Ditroit

Ditroit for Diesel

Diesel - Say no to uncool wool

Ditroit for Kit Kat

Kit Kat THiNS

Ditroit for Fendi

Fendi Hypnoshine Eyewear

Ditroit for Procter & Gamble

Pantene - Nutrient Blends

Ditroit for Malaki

Malaki - Shisha & Dokha

Ditroit for SFSO

SFSO — H3 Table Lamp

Ditroit for Digital Design Days

Digital Design Days Festival

Ditroit for Malaki

Malaki - Molasses

Ditroit for Nike

Nike Riccardo Tisci

Ditroit for Hydraink


Ditroit for AXN UK

AXN - Channel Idents

Ditroit for Giorgio Armani S.p.A

Emporio Armani | Watches & Jewelry Collection

Ditroit for Hublot

more work listed under Abstract

Ditroit for Digital Design Days

Digital Design Days Festival

Atelier Martini

Flat Bold Easy

Augustynka for Pap Magazine

The Switch

Six N. Five

Hugo In Garden

JVG for Nature Magazine

Quantum Supremacy

Natalia Mleczak


Six N. Five for Microsoft

Windows 11

Santi Zoraidez for Rics Modus

Modus. Concrete Batteries.

JVG for Nike Asia

Remix My Airs

Six N. Five

La Forma

Adrian & Gidi

Pattern Play

Six N. Five


Atelier Martini


Atelier Martini


Santi Zoraidez

Art & Design 2019

Six N. Five for Nike

Air Max 720

Televisor + Simon Pawlik for Huawei


Santi Zoraidez

Space Friendly

Adrian & Gidi

Cut Outs

Atelier Martini

Retail Madness

Melt for Santander

Santander Orchestra

Atelier Martini

Imaginary Sculptures

Atelier Martini for Pluralsight


Atelier Martini


Noelia Lozano for Ernst & Young

Experienced Hire

Atelier Martini

Abstract Origami

Santi Zoraidez

Sometimes Colorful

Six N. Five for Microsoft

Ocean Plastic Mouse

Thomas Burden for Acer

Acer ConceptD