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PITCH: Granola Bar Brand

FOREAL had the opportunity to pitch for a well-known granola brand, they poured all their energy into exploring ideas and crafting style frames —key steps in their creative and pre-production process.

Though the pitch didn’t land, the experience was more than worthwhile. Foreal created a visual story that captured the brand’s character and highlighted the unique charm of their product.

This concept may not have made it to the final round, but the effort and thought behind it are something FOREAL is proud of — and it simply felt wrong not to share it with the world.

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