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Coppel Buen Fin

Plenty for Coppel

A spot for Coppel promoting the discount weekend after Thanksgiving Day. The products go through a sort of quality control made up of different playful and fun mechanisms that showcase each product’s attributes and surprise the viewer at each turn until they reach a Buen Fin!






Directed by: Plenty
Creative Director: Mariano Farías
Executive Producer: Inés Palmas
Producer: César Morán Mazo
Art Director: Mariano Farías & Micaela Podrzaj
Design: Micaela Podrzaj & Fede Bogado
Animation Director: Hernán Estévez
2D & 3D Animation: Hernán Estévez, Sergio Damonte & Macs Riedel

Graphic Design: Micaela Podrzaj
3D Modelling: Benjamín Jagusiecsko
Lighting: Benjamín Jagusiecsko
Rendering: Benjamín Jagusiecsko & Fede Kanno
Compositors: Ivo Dukcevic
Marketing: Diego Calderón Franco & César Quintero Fuentes
Creative Director: Osvany Tolosa
Producer: Dania Gámez

more work by Plenty

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Plenty for Hyundai


Plenty for Banregio

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Baby Mech

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Santi Zoraidez


Arcade for MYOB


Ditroit for Fendi

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Televisor + Simon Pavlik for Lenovo

Lenovo IdeaPad / Director’s cut

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SFSO — H3 Table Lamp

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Malaki - Shisha & Dokha



Jacek Kołodziejski for Huawei

Huawei P30

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