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Western Digital – The New Ultrastar

Abra for Western Digital

Video celebrating the world’s first 11-disk HDD made by Western Digital. Fully CG animation with photorealistic environments and products.

year

2025

client

Western Digital

team

Agency: ELA Advertising
Design & Direction: Abra.network
Music & Sound Design: Giovanni Dubini

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for Insbuy

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Nothing Dream Phone Series

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Montblanc

Illusion for Biti’s

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Vibia Plusminus

Six N. Five for Samsung

Realistic Magic

Michał Misiński for Huawei

Huawei Matebook

Plenty for Swatch

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Coppel Buen Fin

Plenty for Coppel

Apple accessories

JVG for Ikea

Xmas Packs

Plenty for Banregio

“Banregio” Spot

Pivo for Honor

Honor 50

Tektura Studio for Metaxa

Metaxa

JVG for Casetify

Casetify: Bounce Lab

Foreal for Swatch

Swatch - Keith Haring x Disney

Jacek Kołodziejski for Huawei

Huawei Nova

Plenty for Sonos

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Julia Rogowska + Lunapark collective for Samsung

Samsung Jet

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