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Pro Mente Sana

Simon Danaher for Pro Mente Sana

Our Swiss production with Simon Danaher and Havas Switzerland for the Pro Mente Sana foundation. According to a study, 20% of respondents said that they are currently in a prolonged emotional low. Two-thirds have at least experienced periods in which they have not been well for a long time. The Pro Mente Sana Foundation wants to counteract this with a re-launch of their well-tried “How are you?” campaign and encourage the Swiss to speak more openly about their mental health.




Pro Mente Sana


Agency - Havas Switzerland

Creative Direction - Patrick Beeli

Art Direction - Willi Oberhänsli

Art Buying - Ilonka Galliard

Photography - Schaub Stierli

3D/CGI - Simon Danaher

Post-production Iza Zembrzuska

Production - Analog/Digital

more work by Simon Danaher

Simon Danaher for L'oreal

Pro Fiber

Simon Danaher

Glass Room

Simon Danaher for Cartier

Cartier Rooms

Simon Danaher


Simon Danaher

Dirty Sport

Simon Danaher


Simon Danaher


Simon Danaher


Simon Danaher for Die Post

Die Post

Simon Danaher for Nespresso


Simon Danaher


Simon Danaher for Glenmorangie


Simon Danaher

Studio Aesthetics

Simon Danaher

Leather & Lenses

Simon Danaher

Abstract Copper

Simon Danaher for Fortune Magazine

Make The World Great Again

Simon Danaher


Simon Danaher

Wood Sculptures
more work listed under Social Campaign

Kijek / Adamski for WWF Poland


Illusion for Robin Wood

Disappearing Animals

Platinum for Ocean Care

Ocean Care

Salamagica for Beneva

Homeless At Home

Serial Cut for Enable Foundation

Surreal Is Real

Illusion for 28 Too Many

It Happens Here

Platinum for Sea Shepherd

Plastic Fish

Illusion for PETA

The Killer Cows

Arcade for Yarra Valley Austarlia

Water conservation

BluBlu for

Circular Economy

Big Studios for CONIACC

Golden September

Kijek / Adamski for VCCP Lodnon

Give Nothing to Psoriasis

Illusion for Reporters Without Borders

Conquering Oppression Peaks

Zombie Studio for WCFF


Illusion for Autism Forum Switzerland

Social Contact

Illusion for Jakarta Globe

Scars Of Misery

Televisor for KCBRD

Rower Robsona