Please rotate your device vertically to view our website

logo_analog Created with Sketch.
logo_digital Created with Sketch.

This website uses cookies to ensure you get the best experience on our website. Learn more

Accept & close

Pro Mente Sana

Simon Danaher for Pro Mente Sana

Our Swiss production with Simon Danaher and Havas Switzerland for the Pro Mente Sana foundation. According to a study, 20% of respondents said that they are currently in a prolonged emotional low. Two-thirds have at least experienced periods in which they have not been well for a long time. The Pro Mente Sana Foundation wants to counteract this with a re-launch of their well-tried “How are you?” campaign and encourage the Swiss to speak more openly about their mental health.




Pro Mente Sana


Agency - Havas Switzerland

Creative Direction - Patrick Beeli

Art Direction - Willi Oberhänsli

Art Buying - Ilonka Galliard

Photography - Schaub Stierli

3D/CGI - Simon Danaher

Post-production Iza Zembrzuska

Production - Analog/Digital

more work by Simon Danaher

Simon Danaher for Glenmorangie


Simon Danaher for Die Post

Die Post
more work listed under Social Campaign

Big Studios for CONIACC

Golden September

Platinum for Sea Shepherd

Plastic Fish

Kijek / Adamski + I Saw John First for VOW

VOW "To End Child Marriage"

Pigeon for Include a Charity

Include a Charity

Pigeon for The Benevolent Society

EveryAGE Counts

Zombie Studio for WCFF


Illusion for WWF

Forest Fires

Kijek / Adamski for WWF Poland


Televisor for KCBRD

Rower Robsona

Illusion for PETA

The Killer Cows

Zombie Studio for WWF

WWF - Lin "The Pangolin"

Illusion for WWF


Arcade for Yarra Valley Austarlia

Water conservation

Platinum for Ocean Care

Ocean Care

BluBlu for

Circular Economy

Illusion for Autism Forum Switzerland

Social Contact

Illusion for Robin Wood

Disappearing Animals

Illusion for 28 Too Many

It Happens Here

Pigeon for Merce


Illusion for Jakarta Globe

Scars Of Misery

Illusion for Reporters Without Borders

Conquering Oppression Peaks

Kijek / Adamski for VCCP London

Give Nothing to Psoriasis

Salamagica for Beneva

Homeless At Home