Pro Mente Sana
Simon Danaher for Pro Mente Sana
Our Swiss production with Simon Danaher and Havas Switzerland for the Pro Mente Sana foundation. According to a study, 20% of respondents said that they are currently in a prolonged emotional low. Two-thirds have at least experienced periods in which they have not been well for a long time. The Pro Mente Sana Foundation wants to counteract this with a re-launch of their well-tried “How are you?” campaign and encourage the Swiss to speak more openly about their mental health.
year
2018
client
Pro Mente Sana
team
8
