The Killer Cows
Illusion for PETA
Strong images speak louder than words. A powerful campaign for non-profit PETA (People for the Ethical Treatment of Animals) & agency fischerAppelt, Berlin that we worked on with incredibly talented artists at Illusion, Bangkok. Under the headline Eating meat kills more animals than you think, PETA is raising awareness of the damage often caused by the meat industry to the natural habitat of wild animals.
year
2019
team
Agency - fischerAppelt, Berlin
Managing Director - Johannes Buzasi
Creative Director - David Morales, Philip Bolland
Art Director - Claudia Kuprat
Copywriter - Philip Bolland, Dorothee Goetz
Illustrator - Illusion
Production - Analog/Digital
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