McDonald’s #Fritespotatoes
Panic for McDonald's
There are people who like fries. There are people who like wedges. And then there are people, who like both but have to choose just one or pay double.
To rectify this grave injustice, in collaboration with DDB Paris, we created an ad for McDonald’s new feature: fries and wedges in one serving. Sounds incredible, don’t you think?
Several challenges had to be met: message and form of the video had to appeal to our young target audience – to the point, trendy and humorous. Yet the campaign had to be serious enough not to be mistaken for April Fool’s joke.
year
2018
client
McDonald's
team
Agency - DDB Paris
Animation - Panic
more work by Panic
Panic for TIO
TIO Ice CreamPanic for Cyramza x Area 23
CyramzaPanic for jetBlue
jetBluePanic for Premia
Premia Asset GamePanic for Mintos
Mintos - Build Your Financial FuturePanic for Tums
TUMS Super Bowl CampaignPanic for airBaltic
Travel AddictsPanic for Snapio
Snapio AppPanic for ABC Greenhouse
ABC Greenhouse EffectPanic for Healtheries
Healtheries - Live Life in the GreenPanic for Netflix
Netflix Is A JokePanic
Panic ShowreelPanic
Berthold Gone WildPanic for Uproad
Toll Payment Made EasyPanic for Virtue By Vice
Indeed - Smart and SmallPanic
Harvest DirectPanic for Beyond Gravity
Beyond GravityPanic for Freshpet
Freshpet - Anti Kibble CampaignPanic for Nifty
NiftyPanic for Google
Google AvatarsPanic for Bajibot
Amex - Let's Get Business DonePanic for Spruce Pets x Cesar
Spruce Pets - History of Dog Foodmore work listed under Characters
Big Studios for IGA
IGAPanic for Healtheries
Healtheries - Live Life in the GreenIllusion for Huawei Mobile CEE & Nordic
Huawei P10Panic for Uproad
Toll Payment Made EasyThomas Burden for McDonald's
McDonald'sAkama for Poulehouse
PoulehouseAkama for Renault
Renualt - The PostmanBluBlu for Macmillan Publishers
Journey to the centre of the EarthPlenty for Disney XD
Baby MechAdrian & Gidi for Bath and Body Works
Bath and Body WorksBluBlu for Universal Music Group
Jay & the AmericansPanic for Mintos
Mintos - Build Your Financial FutureAkama for Orange
Orange - Mission NoëlBluBlu for 7ojozat
7ojozatNikopicto for ZVV
ZVV Ticket-AppKijek / Adamski for WWF Poland
EcopatriotsDragan + Melt for MyClimate
#PUTINYOURVOTEIllusion for JBL
Block Out The ChaosBig Studios for Mount Franklin
Mount Franklin WaterThomas Burden
Children's Picture BookMichał Misiński + Juice for Ritter Sport DE & UK
Ritter SportBig Studios for Bausch+Lomb
Bausch+LombJan Kriwol + Illusion for Kieser
KieserThomas Burden
Vodafone PitchJVG for Lego
Lego JVG: Limited editionForeal
Enjoy SummerTelevisor for Pracuj.pl
Pracuj.plI Saw John First for Fiskemannens
Fiskemannens QuickFiskBig Studios
When You Wish Upon a StarThomas Burden
RoboPlenty for Hyundai
HyundaiForeal for Abele-Optik
Weak Vision FreaksBluBlu for The New York Times, Singapore Airlines
The New York Times + Singapore AirlinesSattu for Calypso
CalypsoThomas Burden for Norwegian Airlines Magazine
Norwegian Airlines MagazineBig Studios for Air Jet
Air JetBig Studios for Aldi
Aldi - Christmas MissionPlatinum
Some people should never be bornAkama for Toy's R Us
Toy's R Us - Geoffrey The Part Time ReindeerBluBlu
Manifesto ReelBig Studios
BIG ReelThomas Burden
Metarama FestivalBluBlu for Tabu Equity Investments Inc.
Tabu Equity InvestmentsBig Studios
KV's MixJuice for Samsung
Samsung – Xcover ProBig Studios for Casas Bahia
Baianinho - Casas BahiaPanic for Virtue By Vice
Indeed - Smart and SmallBig Studios for Red Balloon
MC Red - Red BalloonForeal
ERMSY X FOREALPanic for airBaltic
Travel AddictsAdrian & Gidi for Vogue IT
BarbiesJuice for Gojek – GoPay
GoPay – 2120Thomas Burden
SkateboyBig Studios for Edwards Lifesciences
RebornBig Studios for Atacadão
AtacadãoPanic
Harvest DirectIllusion for Mercedes-Benz
Long NeckBluBlu for Ahlstrom Munksjö
Fiber & Sustainable SolutionsBluBlu
Aviation ServicesIllusion for Reporters Without Borders
Conquering Oppression PeaksKijek / Adamski for Facebook
Facebook CybersecurityPanic for Tums
TUMS Super Bowl CampaignBluBlu for Durex
Durex | Find Your WayBig Studios for Honda
Honda Magic SeatAkama for Farlight 84
Farlight 84 TrailerForeal for OFFF Tel-Aviv
OFFF Tel-AvivThomas Burden
HelloThomas Burden
Publicis Lyon PitchForeal for California Avocados
CA AvocadosForeal for OFFF Mexico
OFFF Mexico 2023 TitlesBluBlu for Durex UK
Durex | The Real Sex GuideBig Studios for Hypera Pharma
BuscopanThomas Burden
Adweek CoverForeal for LG
LG Summer CampaignSattu for Siko
SikoBig Studios for Bayer
Princess on PeriodsAkama for L'Occitane
L'OccitaneForeal
The FrizzeesPanic for Snapio
Snapio AppPanic for Cyramza x Area 23
CyramzaPanic
Berthold Gone WildForeal for Adobe
Adobe Creativity For AllForeal for Chupa Chups
Chupa Chups - Tok-Yo!Panic
Panic Showreel