Please rotate your device vertically to view our website

This website uses cookies to ensure you get the best experience on our website. Learn more

Accept & close

McDonald’s #Fritespotatoes

Panic for McDonald's

There are people who like fries. There are people who like wedges. And then there are people, who like both but have to choose just one or pay double.

To rectify this grave injustice, in collaboration with DDB Paris, we created an ad for McDonald’s new feature: fries and wedges in one serving. Sounds incredible, don’t you think?

Several challenges had to be met: message and form of the video had to appeal to our young target audience – to the point, trendy and humorous. Yet the campaign had to be serious enough not to be mistaken for April Fool’s joke.

year

2018

client

McDonald's

team

Agency - DDB Paris
Animation - Panic

more work by Panic

Panic for Premia

Premia Asset Game

Panic for Spruce Pets x Cesar

Spruce Pets - History of Dog Food

Panic for ABC Greenhouse

ABC Greenhouse Effect

Panic for Snapio

Snapio App

Panic for TIO

TIO Ice Cream

Panic for Google

Google Avatars

Panic for Bajibot

Amex - Let's Get Business Done

Panic for Netflix

Netflix Is A Joke

Panic for jetBlue

jetBlue

Panic for Nifty

Nifty

Panic for Cyramza x Area 23

Cyramza

Panic for Uproad

Toll Payment Made Easy

Panic for Freshpet

Freshpet - Anti Kibble Campaign

Panic for Tums

TUMS Super Bowl Campaign

Panic for airBaltic

Travel Addicts

Panic for Beyond Gravity

Beyond Gravity

Panic for Virtue By Vice

Indeed - Smart and Small
more work listed under Characters

Arcade Studio for Perskindol

Perskindol

Panic for Virtue By Vice

Indeed - Smart and Small

Panic for Uproad

Toll Payment Made Easy

Arcade Studio for Imagine

Imagine

Big Studios for Mentos

Refresh yourself

Arcade Studio for Roblox

Roblox

Thomas Burden for McDonald's

McDonald's

Arcade Studio for Go Testify

Go Testify

Big Studios for Honda

Magic Seat

Juice for Gojek – GoPay

GoPay – 2120

Dragan + Melt for MyClimate

#PUTINYOURVOTE

Foreal for Chupa Chups

Chupa Chups - Tok-Yo!

Akama for Orange

Orange - Mission Noël

Arcade Studio for Apple

You & the Frog

Arcade Studio for EyeBuy Direct

It's How You Frame It

Sattu for Calypso

Calypso

Arcade Studio for KAI inc

Mingle

Arcade Studio for Apple

Apple App Store Korea

Akama for Poulehouse

Poulehouse

Plenty for Disney XD

Baby Mech

Foreal for Adobe

Adobe Creativity For All

Foreal for Abele-Optik

Weak Vision Freaks

Nikopicto for SNCF

OUIGO

Arcade Studio for Like Soda

Like Soda

Illusion for Huawei Mobile CEE & Nordic

Huawei P10

Arcade Studio for Nickelodeon

Kids Pick The President

Thomas Burden

Children's Picture Book

Arcade Studio for WWF Switzerland

WWF - Climate protection campaign

Adrian & Gidi for Vogue IT

Barbies

Nikopicto for McDonald's

McFlurry

Arcade Studio for Samsung

Samsung Week

Arcade Studio for Kagome

Kagome

Kijek / Adamski for Facebook

Facebook Cybersecurity

Sattu for Siko

Siko

Big Studios for Sonae Malls

A Christmas Carrol

Thomas Burden

Metarama Festival

Santi Zoraidez

Hinge App

Thomas Burden

Robo

Thomas Burden for Norwegian Airlines Magazine

Norwegian Airlines Magazine

Foreal for OFFF Tel-Aviv

OFFF Tel-Aviv

Nikopicto for Motorola

Motorola

Big Studios for Air Jet

Air Jet

BluBlu for Macmillan Publishers

Journey to the centre of the Earth

Foreal for California Avocados

CA Avocados

Thomas Burden

Skateboy

Big Studios

Umbigos

Arcade Studio for Peekaboo Kids

Peekaboo Kids Channel

Thomas Burden

Vodafone Pitch

Televisor for Pracuj.pl

Pracuj.pl

Kijek / Adamski for WWF Poland

Ecopatriots

BluBlu for Durex UK

Durex | The Real Sex Guide

BluBlu for The New York Times, Singapore Airlines

The New York Times + Singapore Airlines

Arcade Studio for Aena

Aena

Sattu for Abus

Abus

Arcade Studio for Renault

Renault Plug-inn

Adrian & Gidi for Bath and Body Works

Bath and Body Works

Arcade Studio for Apple Japan

Apple Store Japan - Zero Waste

Arcade Studio for Singtel Dash

Dash

Big Studios for Knorr Brazil

Instant Solution

Big Studios for Edwards Lifesciences

Reborn

Illusion for Mercedes-Benz

Long Neck

Nikopicto for M&M's

M&M's

Nikopicto for McDonald's

Happy Meal

Nikopicto

Hug The Killer

BluBlu for 7ojozat

7ojozat

Plenty for Hyundai

Hyundai

Panic for airBaltic

Travel Addicts

Akama for Farlight 84

Farlight 84 Trailer

Arcade Studio

ARCADE X LONDON

Arcade Studio for Apple

Apple Holidays

Jan Kriwol + Illusion for Kieser

Kieser

Arcade Studio for Samsung

Samsung Week 2022

Arcade Studio for PSA South Australia Gov

Words Grow Minds

Big Studios for Bayer

Princess on Periods

Arcade Studio for Samsung

Samsung Week 2023

Arcade Studio for Lawn Tennis Association

lTA Tennisables

Foreal for LG

LG Summer Campaign

Nikopicto

Going Ape

Foreal for OFFF Mexico

OFFF Mexico 2023 Titles

Panic for Cyramza x Area 23

Cyramza

Arcade Studio for Vet App

Vet App

Illusion for Reporters Without Borders

Conquering Oppression Peaks

Thomas Burden

Publicis Lyon Pitch

Arcade Studio for Cultura

Cultura

Foreal

Enjoy Summer

Juice for Samsung

Samsung – Xcover Pro

Nikopicto for Hong Kong Deposit Protection Board

Hong Kong DPS

BluBlu for Universal Music Group

Jay & the Americans

Big Studios for IGA

IGA

Big Studios for Prevent Senior

Prevent Senior

Nikopicto for ZVV

ZVV Ticket-App

Big Studios for CONIACC

Golden September

Arcade Studio for Apple Korea

Apple – Must Have Game Series

I Saw John First for Fiskemannens

Fiskemannens QuickFisk

Atelier Martini

Retail Madness

Arcade Studio

Diary Brand

Arcade Studio for Task Rabbit

Task and you shall receive

Arcade Studio

Payday

Big Studios for Hypera Pharma

Buscopan

Panic for Snapio

Snapio App

Big Studios for Red Balloon

MC Red - Red Balloon

Akama for L'Occitane

L'Occitane

Pigeon for Madrinas

Madrinas Coffee

Nikopicto for Schmackos

Dogs Go Wacko

Nikopicto

FATSLIDE

Thomas Burden

Adweek Cover

BluBlu for Ahlstrom Munksjö

Fiber & Sustainable Solutions

Foreal

The Frizzees

BluBlu for Durex

Durex | Find Your Way

Thomas Burden

Hello

Panic for Tums

TUMS Super Bowl Campaign

Pigeon for Articy

Articy Draft

BluBlu for Sensei

The Future of Retail

Atelier Martini

Imaginary Sculptures

Nikopicto

Hug - I'm Bad!

Arcade Studio for Takealot / Superbalist / Mr.D

The Ultimate Checkout

Arcade Studio for Tums

Tums

Nikopicto for Optical 88

Wear Your Beautiful Life

Nikopicto for Duracell

Duracell

Big Studios for Amaro

Mara

Akama for Renault

Renualt - The Postman

BluBlu for Tabu Equity Investments Inc.

Tabu Equity Investments