McDonald’s #Fritespotatoes
Panic for McDonald's
There are people who like fries. There are people who like wedges. And then there are people, who like both but have to choose just one or pay double.
To rectify this grave injustice, in collaboration with DDB Paris, we created an ad for McDonald’s new feature: fries and wedges in one serving. Sounds incredible, don’t you think?
Several challenges had to be met: message and form of the video had to appeal to our young target audience – to the point, trendy and humorous. Yet the campaign had to be serious enough not to be mistaken for April Fool’s joke.
year
2018
client
McDonald's
team
Agency - DDB Paris
Animation - Panic
more work by Panic
Panic for Nifty
NiftyPanic for Freshpet
Freshpet - Anti Kibble CampaignPanic for Mintos
Mintos - Build Your Financial FuturePanic
Harvest DirectPanic
Panic ShowreelPanic for Google
Google AvatarsPanic for Cyramza x Area 23
CyramzaPanic for Beyond Gravity
Beyond GravityPanic for ABC Greenhouse
ABC Greenhouse EffectPanic for Uproad
Toll Payment Made EasyPanic for Snapio
Snapio AppPanic for airBaltic
Travel AddictsPanic for Virtue By Vice
Indeed - Smart and SmallPanic for Premia
Premia Asset GamePanic for TIO
TIO Ice CreamPanic for jetBlue
jetBluePanic
Berthold Gone WildPanic for Netflix
Netflix Is A JokePanic for Bajibot
Amex - Let's Get Business DonePanic for Spruce Pets x Cesar
Spruce Pets - History of Dog FoodPanic for Tums
TUMS Super Bowl Campaignmore work listed under Characters
Illusion for Reporters Without Borders
Conquering Oppression PeaksBig Studios for Red Balloon
MC Red - Red BalloonBluBlu for 7ojozat
7ojozatBluBlu for Universal Music Group
Jay & the AmericansArcade Studio for Samsung
Samsung WeekPanic for Mintos
Mintos - Build Your Financial FutureThomas Burden
Adweek CoverArcade Studio for Imagine
ImagineForeal for Abele-Optik
Weak Vision FreaksBluBlu for Durex
Durex | Find Your WayPanic for Uproad
Toll Payment Made EasyAkama for Toy's R Us
Toy's R Us - Geoffrey The Part Time ReindeerArcade Studio
ARCADE X LONDONBig Studios for Edwards Lifesciences
RebornForeal for Chupa Chups
Chupa Chups - Tok-Yo!Plenty for Hyundai
HyundaiBig Studios
UmbigosThomas Burden
HelloPanic
Panic ShowreelArcade Studio for EyeBuy Direct
It's How You Frame ItAdrian & Gidi for Bath and Body Works
Bath and Body WorksJuice for Samsung
Samsung – Xcover ProThomas Burden
Vodafone PitchArcade Studio for Samsung
Samsung Week 2022Kijek / Adamski for Facebook
Facebook CybersecurityBig Studios for Honda
Magic SeatArcade Studio for Nickelodeon
Kids Pick The PresidentTelevisor for Pracuj.pl
Pracuj.plPigeon
Pigeon ShowreelNikopicto for M&M's
M&M'sForeal for California Avocados
CA AvocadosNikopicto for McDonald's
Happy MealBig Studios for Amaro
MaraDragan + Melt for MyClimate
#PUTINYOURVOTEArcade Studio for Cultura
CulturaArcade Studio for Singtel Dash
DashArcade Studio for KAI inc
MingleNikopicto for SNCF
OUIGOAkama for L'Occitane
L'OccitaneArcade Studio
Arcade Studio - Showreel 2023Sattu for Calypso
CalypsoBig Studios for Hypera Pharma
BuscopanNikopicto for Hong Kong Deposit Protection Board
Hong Kong DPSThomas Burden for Norwegian Airlines Magazine
Norwegian Airlines MagazineArcade Studio
PaydayArcade Studio for PSA South Australia Gov
Words Grow MindsArcade Studio for Go Testify
Go TestifyAkama for Orange
Orange - Mission NoëlThomas Burden for McDonald's
McDonald'sI Saw John First for Fiskemannens
Fiskemannens QuickFiskNikopicto for McDonald's
McFlurryIllusion for Mercedes-Benz
Long NeckJVG for Lego
Lego JVG: Limited editionNikopicto
Hug - I'm Bad!Juice for Gojek – GoPay
GoPay – 2120Arcade Studio for Apple
You & the FrogArcade Studio for Kagome
KagomeArcade Studio for Aena
AenaBluBlu for Tabu Equity Investments Inc.
Tabu Equity InvestmentsBluBlu for Macmillan Publishers
Journey to the centre of the EarthArcade Studio for Renault
Renault Plug-innArcade Studio for Apple Korea
Apple – Must Have Game SeriesBig Studios for Knorr Brazil
Instant SolutionForeal for LG
LG Summer CampaignForeal for OFFF Tel-Aviv
OFFF Tel-AvivArcade Studio for Vet App
Vet AppPlatinum
Some people should never be bornBig Studios for Mentos
Refresh yourselfBig Studios for IGA
IGAPigeon for Madrinas
Madrinas CoffeeBig Studios for Prevent Senior
Prevent SeniorArcade Studio for Lawn Tennis Association
lTA TennisablesArcade Studio for Peekaboo Kids
Peekaboo Kids ChannelArcade Studio for Apple Japan
Apple Store Japan - Zero WasteNikopicto for ZVV
ZVV Ticket-AppBluBlu
Aviation ServicesArcade Studio for Like Soda
Like SodaSattu for Siko
SikoNikopicto
FATSLIDEForeal
The FrizzeesThomas Burden
Children's Picture BookForeal for OFFF Mexico
OFFF Mexico 2023 TitlesArcade Studio for Apple
Apple App Store KoreaThomas Burden
SkateboyArcade Studio for Perskindol
PerskindolAkama for Farlight 84
Farlight 84 TrailerPanic for Cyramza x Area 23
CyramzaNikopicto for Optical 88
Wear Your Beautiful LifeForeal
Foreal Showreel 2022Arcade Studio for WWF Switzerland
WWF - Climate protection campaignPanic for Virtue By Vice
Indeed - Smart and SmallBluBlu for Sensei
The Future of RetailBig Studios for CONIACC
Golden SeptemberNikopicto
Hug The KillerArcade Studio for Task Rabbit
Task and you shall receiveKijek / Adamski for WWF Poland
EcopatriotsArcade Studio for Apple
Apple HolidaysPlenty for Disney XD
Baby MechArcade Studio for Takealot / Superbalist / Mr.D
The Ultimate CheckoutThomas Burden
Metarama FestivalAtelier Martini
Retail MadnessAkama for Renault
Renualt - The PostmanThomas Burden
Publicis Lyon PitchAtelier Martini
Imaginary SculpturesAdrian & Gidi for Vogue IT
BarbiesForeal
Enjoy SummerAkama for Poulehouse
PoulehouseNikopicto for Motorola
MotorolaSattu for Abus
AbusNikopicto for Duracell
DuracellPanic for airBaltic
Travel AddictsBluBlu for Ahlstrom Munksjö
Fiber & Sustainable SolutionsBig Studios for Air Jet
Air JetPanic for Snapio
Snapio AppPanic
Berthold Gone WildBluBlu for Durex UK
Durex | The Real Sex GuideBluBlu
Manifesto ReelNikopicto
Going ApeIllusion for Huawei Mobile CEE & Nordic
Huawei P10Arcade Studio
Diary BrandNikopicto for Schmackos
Dogs Go WackoPanic for Tums
TUMS Super Bowl CampaignForeal
ERMSY X FOREALBluBlu for The New York Times, Singapore Airlines
The New York Times + Singapore AirlinesForeal for Adobe
Adobe Creativity For AllBig Studios
When You Wish Upon a StarArcade Studio for Roblox
RobloxJan Kriwol + Illusion for Kieser
KieserArcade Studio for Samsung
Samsung Week 2023Thomas Burden
RoboPanic
Harvest DirectPigeon for Articy
Articy DraftArcade Studio for Tums
TumsSanti Zoraidez
Hinge AppBig Studios for Sonae Malls
A Christmas Carrol