Dash
Arcade Studio for Singtel Dash
We follow three amazing characters throughout a day in their fascinating world. Through their daily activities, both work and recreation, we learn about the features of the new Dash application, a digital wallet. We made three fun commercials that present the application as a solution.
We worked alongside director Gabriel H Fermanelli and Ronda studio in Argentina, developing character designs and the look and style of the main protagonists.
year
2021
client
Singtel Dash
team
Director: Gabriel Fermanelli
Agency: PPURPOSE
Production Company: Final Frontier
Executive Producers: Chris Colman, Gustavo Karam, Ryan Shanholtzer, Julieta Zajaczkowski
Project Manager: Julián Dorado
Production Assistant: Bella Jiang
Character Design: Arcade, Juana de Marco, Gabriel Fermanelli
Art Direction: Juana de Marco
Art Team: Ulises Días López, Leandro Chaman, Sol Azpiroz
Animation: Estudio Ronda
Animation Direction: Fernán Graziano
Animation: Maximiliano Ponz, Fernán Graziano, Rubén Stremiz, Matias Fernandez
3D Modelling: Miguel Cesti, Santiago Graziano, Rubén Stremiz, Eugenio Pignataro, Juan Miyagi
Rigging: Martín Ollo
Shading Lighting & Rendering: Miguel Cesti
Compositing/Postproduction: Miguel Cesti, Santiago Graziano
Choreographer: Debora Nishimoto
Music Production Company: Cachorro Loco
Music Composer: Facundo Capece
Sound Design: Lola Richter
Voice-Over: Fuse Adventures in Audio, Singapore
more work by Arcade Studio
Arcade Studio for Vet App
Vet AppArcade Studio for Nickelodeon
Kids Pick The PresidentArcade Studio for Apple
Apple HolidaysArcade Studio
Arcade Studio - Showreel 2023Arcade Studio for Lawn Tennis Association
lTA TennisablesArcade Studio for KAI inc
MingleArcade Studio for Perskindol
PerskindolArcade Studio
PaydayArcade Studio for Imagine
ImagineArcade Studio + Peter Tarka for LinkedIn
Top Voices 2018Arcade Studio for Roblox
RobloxArcade Studio
Diary BrandArcade Studio for Renault
Renault Plug-innArcade Studio for Cultura
CulturaArcade Studio for Like Soda
Like SodaArcade Studio for Kagome
KagomeArcade Studio for Peekaboo Kids
Peekaboo Kids ChannelArcade Studio for Aena
AenaArcade Studio for Apple Japan
Apple Store Japan - Zero WasteArcade Studio for Apple Korea
Apple – Must Have Game SeriesArcade Studio for Task Rabbit
Task and you shall receiveArcade Studio for WWF Switzerland
WWF - Climate protection campaignArcade Studio for PSA South Australia Gov
Words Grow MindsArcade Studio for Apple
You & the FrogArcade Studio for Samsung
Samsung Week 2022Arcade Studio for Tums
TumsArcade Studio for MYOB
MYOBArcade Studio for Takealot / Superbalist / Mr.D
The Ultimate CheckoutArcade Studio
ARCADE X LONDONArcade Studio for EyeBuy Direct
It's How You Frame ItArcade Studio for Go Testify
Go TestifyArcade Studio for Samsung
Samsung Week 2023Arcade Studio for Samsung
Samsung WeekArcade Studio for Apple
Apple App Store Koreamore work listed under Characters
Foreal
Foreal Showreel 2022Pigeon for Articy
Articy DraftArcade Studio for WWF Switzerland
WWF - Climate protection campaignBluBlu for The New York Times, Singapore Airlines
The New York Times + Singapore AirlinesKijek / Adamski for WWF Poland
EcopatriotsBluBlu for 7ojozat
7ojozatSattu for Siko
SikoNikopicto for Optical 88
Wear Your Beautiful LifeIllusion for Huawei Mobile CEE & Nordic
Huawei P10Big Studios for Sonae Malls
A Christmas CarrolForeal for Chupa Chups
Chupa Chups - Tok-Yo!BluBlu for Macmillan Publishers
Journey to the centre of the EarthArcade Studio for Lawn Tennis Association
lTA TennisablesBig Studios
When You Wish Upon a StarNikopicto for M&M's
M&M'sAkama for L'Occitane
L'OccitaneForeal for Abele-Optik
Weak Vision FreaksBig Studios for Red Balloon
MC Red - Red BalloonJVG for Lego
Lego JVG: Limited editionArcade Studio for Apple
You & the FrogBluBlu for Tabu Equity Investments Inc.
Tabu Equity InvestmentsPanic for Cyramza x Area 23
CyramzaForeal for OFFF Tel-Aviv
OFFF Tel-AvivBig Studios for CONIACC
Golden SeptemberBig Studios for Prevent Senior
Prevent SeniorNikopicto for Hong Kong Deposit Protection Board
Hong Kong DPSForeal
ERMSY X FOREALNikopicto for Motorola
MotorolaBig Studios for Hypera Pharma
BuscopanPigeon
Pigeon ShowreelBig Studios for Bayer
Princess on PeriodsThomas Burden for Norwegian Airlines Magazine
Norwegian Airlines MagazineTelevisor for Pracuj.pl
Pracuj.plPanic for Healtheries
Healtheries - Live Life in the GreenPlenty for Hyundai
HyundaiNikopicto for SNCF
OUIGOArcade Studio for Cultura
CulturaThomas Burden
Publicis Lyon PitchBig Studios for Knorr Brazil
Instant SolutionIllusion for JBL
Block Out The ChaosArcade Studio for Apple Korea
Apple – Must Have Game SeriesJuice for Samsung
Samsung – Xcover ProArcade Studio
ARCADE X LONDONPanic for McDonald's
McDonald's #FritespotatoesPanic
Berthold Gone WildNikopicto
Hug - I'm Bad!Arcade Studio for Samsung
Samsung Week 2023Nikopicto for McDonald's
Happy MealArcade Studio for Apple Japan
Apple Store Japan - Zero WasteSanti Zoraidez
Hinge AppThomas Burden
RoboArcade Studio for Task Rabbit
Task and you shall receiveThomas Burden for McDonald's
McDonald'sPlenty for Disney XD
Baby MechAdrian & Gidi for Vogue IT
BarbiesBluBlu
Aviation ServicesBig Studios for Amaro
MaraPlatinum
Some people should never be bornForeal
The FrizzeesIllusion for Reporters Without Borders
Conquering Oppression PeaksNikopicto for McDonald's
McFlurryDragan + Melt for MyClimate
#PUTINYOURVOTEArcade Studio for PSA South Australia Gov
Words Grow MindsBig Studios for Mentos
Refresh yourselfArcade Studio for Like Soda
Like SodaNikopicto
FATSLIDEI Saw John First for Fiskemannens
Fiskemannens QuickFiskForeal for California Avocados
CA AvocadosArcade Studio for Vet App
Vet AppKijek / Adamski for Facebook
Facebook CybersecurityForeal for LG
LG Summer CampaignArcade Studio for Peekaboo Kids
Peekaboo Kids ChannelJan Kriwol + Illusion for Kieser
KieserBluBlu for Universal Music Group
Jay & the AmericansArcade Studio for Apple
Apple HolidaysPanic for Snapio
Snapio AppBig Studios for Edwards Lifesciences
RebornThomas Burden
Vodafone PitchMichał Misiński + Juice for Ritter Sport DE & UK
Ritter SportPanic for Tums
TUMS Super Bowl CampaignArcade Studio
Arcade Studio - Showreel 2023BluBlu for Ahlstrom Munksjö
Fiber & Sustainable SolutionsJuice for Gojek – GoPay
GoPay – 2120Thomas Burden
Children's Picture BookArcade Studio for Perskindol
PerskindolArcade Studio for Go Testify
Go TestifyAdrian & Gidi for Bath and Body Works
Bath and Body WorksNikopicto for Duracell
DuracellArcade Studio for Takealot / Superbalist / Mr.D
The Ultimate CheckoutArcade Studio for Renault
Renault Plug-innBig Studios for IGA
IGAArcade Studio
Diary BrandNikopicto
Going ApeBluBlu for Durex UK
Durex | The Real Sex GuideArcade Studio for Roblox
RobloxArcade Studio for Apple
Apple App Store KoreaNikopicto for ZVV
ZVV Ticket-AppAkama for Orange
Orange - Mission NoëlAkama for Poulehouse
PoulehousePanic for airBaltic
Travel AddictsThomas Burden
HelloArcade Studio for Imagine
ImagineThomas Burden
Metarama FestivalPanic
Panic ShowreelPanic for Uproad
Toll Payment Made EasyThomas Burden
Adweek CoverForeal for Adobe
Adobe Creativity For AllPigeon for Madrinas
Madrinas CoffeeArcade Studio for KAI inc
MingleArcade Studio for Kagome
KagomeArcade Studio for Nickelodeon
Kids Pick The PresidentPanic for Virtue By Vice
Indeed - Smart and SmallAkama for Toy's R Us
Toy's R Us - Geoffrey The Part Time ReindeerPanic
Harvest DirectArcade Studio for Tums
TumsSattu for Abus
AbusBig Studios
UmbigosPanic for Mintos
Mintos - Build Your Financial FutureThomas Burden
SkateboyForeal
Enjoy SummerArcade Studio for EyeBuy Direct
It's How You Frame ItBluBlu for Durex
Durex | Find Your WayAkama for Renault
Renualt - The PostmanBluBlu
Manifesto ReelAkama for Farlight 84
Farlight 84 TrailerBig Studios for Air Jet
Air JetForeal for OFFF Mexico
OFFF Mexico 2023 TitlesArcade Studio for Samsung
Samsung Week 2022Arcade Studio for Aena
AenaNikopicto
Hug The KillerBig Studios for Honda
Magic SeatNikopicto for Schmackos
Dogs Go WackoArcade Studio
PaydayArcade Studio for Samsung
Samsung WeekSattu for Calypso
CalypsoIllusion for Mercedes-Benz
Long Neck